The Leading Materials Company is a multinational conglomerate with a focus on industrial engineering and steel production. It is the result of the 1999 merger and has its operational headquarters in Duisburg and Essen.
In order to stay competitive in the marketplace, The Leading Materials Company needed to create an eCommerce platform for their customers, and prospective customers to have a self-service channel for quoting and purchasing alloys.
Covalent Resource Group was engaged to support the ideation team as the lead UX Architect in charge of all things design, including creating wireframes, writing, and executing customer testing, and designing the final high-fidelity assets for the development team.
The online eCommerce platform is enabling The Leading Materials Company to not only compete in the marketplace but to continue to be one of the leaders in the space. After just a few months of being live, the company is reporting record-high revenue earnings.
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